On a Personal Level…
The person you are is an expression of your core values. They determine how you think and what you do. They shape your purpose and determine your vision. They establish your character. In fact, they are extremely important to who you are.
Knowing what your core values are and managing them will provide a huge reward.
Values are those underlying assumptions and core convictions that shape our actions and decisions. They are your beliefs, your frame of reference, your grid, your perspective, and your mental wiring. They change rarely, even in adversity.
Your core values affect your life in both dramatic and subtle ways. When they are based on truth, they are your most important guiding tool. When they are not based on truth, then they disrupt your integrity. Many problems related to spiritual, emotional and physical issues have their root in a conflict between the values a person holds and what they want for their life. That conflict can manifest itself in many harmful ways.
When your goals are in line with your personal core values, you tend to have more success in achieving them.
On a Professional or Business Level
Many businesses focus on the technical side of things and neglect the underlying capacities that make their companies run better on a whole — Core Values. Your business’ core values are what support the vision, shape the culture and reflects your company’s principles, beliefs or philosophy of values.
Establishing core values provides both internal and external advantages for your business:
Core values help your business in the decision-making processes. For example, if one of your core values is to stand behind the quality of your products, any products not reaching the satisfactory standard are automatically eliminated.
Core values educates your current clients and prospective customers about the business and clarifies its identity.When it comes to competition, having a set of specific core values that speak to the public is definitely a competitive advantage for your brand.
Core values are primary tool for team building and HR recruiting. With the internet one has the ease of researching companies. Job seekers are savvy and doing their homework on the identities of the companies they are applying for and weighing whether or not your values are in line with theirs.
Core Values can help determine whether or not you should pursue a joint venture with another business person. Also, whether you should establish a strategic partnership with another company. For example, if your company’s #1 core value for your company is to serve entrepreneurs and your potential partner’s is to drive revenue by any means necessary – there may be a conflict at some point.
Tell me what you stand for or what are your core values in the comment section below.